Thinking of getting started with Google Ads for your company’s advertising needs? Well don’t just register and immediately start your new campaign. You can actually get free Google Ads vouchers and discount coupon codes directly from Google if you follow any of the steps given below.

Google provides these vouchers to advertisers to get started with their platform. I strongly suggest you use these coupon codes as many first time advertisers can struggle to create an ideal campaign right from the beginning. With free credit from Google itself, you can utilize the money to experiment and set up a campaign that genuinely helps you meet your goals.

One thing you need to note is that these vouchers are mainly for first-time users of Google Ads and may require a bit of patience.

1) Complete a course in Google Skillshop

If you are wondering what is Google Skillshop, it is an educative platform created by Google for entrepreneurs, advertisers and marketers to learn more about each of their Ad platforms. Google Skillshop is also the place professionals would go to get Google Certified professional certificates.

Courses include Google Ads, Google Analytics, Video Marketing, Remarketing etc. Just choose any of the courses and complete the training.

I personally suggest starting with either Google Ads or Google Analytics.

The courses are broken up into short video modules. All you have to do is watch a video for a few minutes and answer a few questions in the end. You can then move on to the next module. These video modules are hosted by senior Google management and are extremely simple to follow.

At the end of the entire course, you can give the complete online assessment that tests whatever you have learned in all of the modules. Once passed, you will not only get a Google Certificate but you can expect a Google Ads Voucher on your email.

This is my preferred way of getting the Google Ads vouchers because it is usually of a decent amount. Just note that it is preferable that your login for Google Skillshop and Google Ads is the same. This is because the voucher will be sent to your registered email that you use with Google platforms.

2) Register for Google Ads and Wait

This one requires a bit of patience. However, the upside is that it could work out even for existing Google Ads users.

All you have to do is register for Google Ads, set up your billing information and then wait. Do not go ahead with creating a campaign and making it live.

In a few days, Google usually sends a credit coupon code so that you can get started with your new campaign.

For existing users, you can simply start a campaign and pause for a while. You should get the discount coupon after a few days. However, note you cant keep pausing and activating campaigns. You will get the voucher only once and it may take a lot longer to receive for existing users.

Note that this trick works for LinkedIn Ads as well. Create a LinkedIn ads account, complete billing information and then do nothing. LinkedIn usually sends a free coupon code as well to help you get started with their advertising platform.

3) Use Search Terms on Google

Another super-easy way to get a free Google Ads voucher would be simply to go to Google and search using specific keywords.

You can search with the terms ‘Google Ads Discount Coupon Code’ or ‘Free Google Ads Vouchers.’

You will see an ad from Google itself that will give discounts to new users that are willing to click on the ad and register for a new Google Ads account.

Even if you do not see an Ad offering the discount voucher, make sure you search after logging in to Gmail. That way in a few days, you will see a Google Ads voucher in Gmail Ads in the promotions tab.

Now just in case, you are wondering why don’t I simply use this method instead of going through a Google Skillshop course, well the reason is that the voucher you receive after completing a course is actually of a much higher amount than simply searching for it. So it is up to you. If you are ready to spend some time and learn more about Google Ads, you will get a higher value voucher. If you want an instant discount, just search.

Final Thoughts

Pay-per-click marketing is getting more and more expensive by the day. There is huge competition for each keyword and advertisers have to bid higher on terms to get any traction.

Any discount vouchers, coupon codes from Google can help you in making the most out of your marketing budget.

Just use the above-given methods and you will surely get some amount to get you started on your Google Ads journey. You have nothing to lose by trying for a Google Ads voucher.